The first talent optimization conference

BOSTON | NOVEMBER 20-22, 2019


Featured Speakers

Join us for an exclusive performance by Walk The Moon at the OPTIMA Party!

What is OPTIMA?

OPTIMA 2019 is the inaugural talent optimization conference taking place from November 20–22, 2019 at the Sheraton Hotel in Boston, MA. As a business leader, it’s your job to make sure your company puts your talent into the optimal position to produce desired business results. The essence of talent optimization is aligning people strategy with business strategy—and that begins with taking an intentional and data-driven approach to getting the people part right.

So how do you assemble world-class teams and manage employees in a way that pushes everyone to the top of their game?


Four paths, many possibilities

At OPTIMA, you’ll join the talent optimization community to roll up your sleeves and become proficient in strategies for designing, hiring, and inspiring high-performing teams, and capitalizing on your people data, to maximize productivity and crush the competition. We’re building out four different tracks to guide attendees toward the sessions and speakers best for their particular role or organization.

Are you a consultant?

Add new client management strategies to your toolkit and hear best practices from consultants who have cracked the code on talent optimization.

An All-Star Lineup


Moneyball: Lessons for Life and Business from Baseball's Best General Manager

Billy Beane | SVP Oakland Athletics

Thursday 9:45-11:00am

Considered one of the most progressive and talented baseball executives in the game today, Billy Beane has molded the Oakland Athletics into one of professional baseball’s most consistent winners since taking over as General Manager following the 1997 season. 



The 5 Second Rule: Achieve Breakthrough Performance in Your Career & Life

Mel Robbins | Author, The 5-Second Rule Host, "The Mel Robbins Show"

Friday 2:00-3:00PM

Mel Robbins has spent the past decade coaching, teaching, and motivating millions of people around the world. Her practical, no-nonsense advice and life strategies provide tangible results and skills that help people push through the everyday challenges we all face in life, work, and love. 



Hypergrowth and Talent Optimization

David Cancel | CEO, Drift

Thursday 4:20-5:15PM

David Cancel is best known for creating hypergrowth products and product teams at companies such as Drift, HubSpot, Performable, Ghostery, and Compete. He has been featured in The New York Times, Forbes, Fortune, Wired, and Fast Company, and has guest lectured on entrepreneurship at Harvard Business School, MIT’s Sloan School of Management, and other universities. He is currently the co-founder and CEO of Drift, the world’s first conversational marketing and sales platform. 

Talent Optimization Icon_Blue

Visit the new Talent Optimization Nation​

Certification Day

November 20, 2019 @ 12:00 PM, Boston Sheraton

To provide leaders with a framework and knowledge base that elevates their people strategy to drive real business results, OPTIMA is hosting a Talent Optimization Certification Day on Wednesday, November 20th. After a half-day workshop starting at Noon (with lunch provided), attendees will have the opportunity to take the talent optimization certification in the same room!

Become an OPTIMA sponsor

Be a part of the talent optimization movement and sponsor the OPTIMA 2019 Conference.

OPTIMA is where the entire talent optimization ecosystem comes together for inspiration and innovation. An OPTIMA sponsorship puts your organization in front of a global audience across key industries and core lines of business. Contact us today for available opportunities.

Sheraton Boston Hotel

November 20 – 22, 2019