Jenny Smith Moebius is the Vice President and leader of Marketing at The Predictive Index (PI), a global provider of talent optimization software, where she builds PI’s powerful brand, generates demand via a product-led growth (PLG) strategy, and grows the new category of talent optimization. She was previously the Director of Corporate Communications at UserTesting, now a publicly-traded global human insights provider. Prior to that, Jenny founded Moebius Ink, a marketing firm, where she grew SaaS companies from Boston to Silicon Valley into category leaders. And before that, she was the PR Manager at Applause—one of a dozen on the founding team—which was acquired by Vista. She also held a leadership role at boutique PR firm Emerge, in which some of her more notable clients (and most successful exits) include analyst firm Burton Group (acquired by Gartner), BI company Information Builders (now TIBCO owned), security tech Tizor (acquired by Netezza), and Harvard Business School Publishing.
Jenny is a member of the Board of Advisors of TotalBoat, a leading marine supplies brand, where she assists with brand and marketing strategy. She is also a self-published novelist. Mentoring women and other underrepresented groups is a personal passion, and she has been at the forefront of a wide range of DEI&B endeavors. She lives in the Greater Boston area with her husband and two kids.